Fitness

MVP Designs for Zumba’s On-Demand Consumer App

Role
Lead Designer

Timeline
4 Weeks+

Year
2023

Background
In 2023, Zumba partnered with WillowTree to bring their vision of a hybrid on-demand fitness app to life. Zumba Fit is designed for fitness enthusiasts, dance lovers, and dedicated Zumba super-users, offering a blend of flexibility and community. The app caters to every schedule with options ranging from 5-minute dance breaks to 45-minute live classes. Users can explore nearby locations, connect with favorite local instructors, and access exclusive on-demand classes led by celebrity Zumba instructors—all in one dynamic platform.

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Conclusion

Hi-Fi, Dev-Ready designs were created and delivered for Zumba to build their MVP app. Check out the Zumba app today.